Lara Swan
Lara Swan is a Sri Lanka and London based Ayurvedic massage therapist and wellness coach. Drawing her inspiration from the power of plants, she exercises a holistic approach to wellness and has previously curated health events in the premium hotel space. Increasingly taking on private clients and projects, Lara was in need of a strong identity that reflects her multi faceted skill set.
Working alongside Coco from iamcocodesign.com who developed a set of hand illustrations, I have developed a visual language based on a typography that's inspired by Sri Lankan alphabet and a set of icons that set the mood for a multitude of themes and can be used across social.
Creative Direction | Positioning | Identity Design | Art Direction
Several identity options were pitched to the client.
